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Vortex Hunting Daypack

Project Type: Technical Bag

Design + Development

Date:

May 2024

Key Skills: User Research, Prototyping & Customer Communication

Project Description:

Design and develop a hunting daypack for Vortex Optics that integrates seamlessly with their existing hunting optics product line.

Role:

Over multiple rounds of prototyping and testing, I led the design and development of this bag. This included concept sketching, industry research, material research and sourcing, techpack development, prototype adjustments, and final sample approval.

Results & Impact:

Vortex purchased 3000 SKU'ss to test market approval for the first year. The pack's quality was tested and approved for coverage under Vortex’s lifetime warranty.

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